Luxury Awards Council


OFFICIAL LUXURY AWARDS NOMINEE INTERVIEW – Category: FINE SPIRIT SOMRUS, by SomPRIYA, Chicago USA INTERVIEW WITH FOUNDER AND CEO PANKAJ GARG THE BRAND STORY AND HISTORY What is the story of your brand’s development, its history and inspiration for it being founded? SomPriya Fine Spirits, LLC is a premium spirits company bringing age-old, traditional and delectable flavors from the Indian sub-continent to cups of libations across the globe. Recognizing an absence of liqueur which complements Indian cuisine and properly represents the vibrant culture that encompasses some one-fifth of the world’s population, SomPriya’s mission is to expose the world to the wealth of flavors from the Indian subcontinent through the creation of rich, cream and non-cream liqueurs crafted from the timeless recipes and taste profiles of this ancient land. The company’s first product, SomruS, meaning “Nectar of the Gods,” has references dating to 2600 BC as an alcoholic beverage for the…